This player has been out and about for several months as the Qoolqee X, but now the X is playing the same role in its rubberized attire with a new logo strapped on.
The rugged design is… well… I will let this choice quote from the Jens of Sweden website describe the ruggedness of the MP-X:
“The first player that will suit your active life. That can take some shit. Blood, sweat and tears. Tackles and overturns.”
Crazy Swedish ad writers.
Americans can pick one of these 1GB players supporting MP3, WMA, and OGG up for a little over $100 plus around $40 for shipping from Sweden.