Archive for Industry

Michael Robertson Criticizes Jobs’ Closed System

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Here is another CEO telling it like it is. I am a big fan of this guy and his forward thinking. Robertson founded MP3.com, MP3Tunes, and Linspire, so he is no stranger to digital distribution. In his open letter to Jobs, he makes some really good suggestions that would open up iTunes and the iPod to other hardware and other software / music services. He also suggests selling songs in MP3 format, ensuring compatibility with all digital audio players. Last, Robertson suggests releasing a version of iTunes for Linux and even offers to engineer to the platform for free.

Now Michael, get back to your roots and do something to give the digital audio industry a shake-up once again, like with MP3.com. Check out the full letter; it is worth the read.

[Letter to Jobs]

SanDisk’s Open Letter Condemns Jobs’ Proprietary DRM

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More top execs are buzzing in on the world of digital music and digital rights. This time it’s SanDisk’s CEO, Eli Harari. He states that having no DRM is not a solution, but there can be a happy medium with DRM that will favor both consumers and rights’ holders. This middle ground is using DRM but allowing users, not the MP3 player manufacturer, to choose where they purchase content. Harari condemns Apple’s closed DRM system saying that it is not consumer-friendly and brings up the issues of legality and anti-competitive nature of a proprietary system. Admittedly Harari says that a closed system offers a smoother user experience but restricts the freedom of the consumer.

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MP3 Downloading Stations Coming to Starbucks

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By this time next year, you may be able to get more than just your tall, venti, or grande caffeine fix at your local Starbucks. Company chairman Howard Schultz announced this week that within about 12 months, you will “digitally be able to fill up your MP3 player with music” right there in the store.

I never saw any in person, but apparently those CD-burning machines that were removed from stores last year may be replaced with MP3 downloading stations of some kind. In light of the recent addition of the “Starbucks Hear Music” catalog to the iTunes Music Store, many are speculating that these stations will be provided in conjunction with Apple.

If the rumors are true, you can count on leaving your Creative, Microsoft, and SanDisk DAPs at home. Bringing them to Starbucks would indeed be fruitless.

[Seattle Times via Gizmodo]

McDonald's Supersized MP3 Player Giveaway: Trojan Horses

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Here’s proof that McDonald’s should stick to french fries. The fast-food giant recently paired up with Coke for a promotion in Japan to give away 10,000 golden-arch MP3 players. The players came preloaded with 10 tracks and for some of the lucky winners, the QQPass trojan horse! When the McPlayer is plugged into a PC, the malware grabs passwords and other personal details and emails the info to the code’s author. While the exact number of infected devices is unknown, McDonald’s has set up a 24-hour hotline to deal with the issue and promises to send out clean replacements.

[AV Watch]

SanDisk IFA Seizure Overturned

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The seizure order that forced SanDisk to dismantle its DAP display from its IFA booth was overturned this week, allowing the Sansa creators to show off their ware on the final day of the trade show.

Although eighteen other companies also had products seized for similar patent infringements, SanDisk may be the only one who refused to go down without a fight, unleashing their attorneys to get the order overturned soon after it was issued. While SanDisk sticks to the original assertion that their DAPs are not in violation of any patents, Sisvel (the firm behind the order) is already knee-deep in appeals.

[CNET News]

SanDisk Booth Raided at IFA

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Just days after reports of an upcoming abundance of new accessories and players, SanDisk was forced to remove all the DAPs on display at its IFA booth.

Sisvel, an Italian patents management firm, filed a complaint that SanDisk was refusing to pay the licensing fees it relies on for MP3 playback. Although SanDisk stands firm in its position that its DAPs “operate a technology which is completely different from a certain audio data transmission and reception techniques that has been patented,” a German public prosecutor issued an injunction against the company so that its booth (at one of the world’s biggest consumer electronics shows, mind you) could only treat post-raid visitors to an embarrassing eyeful of photographs of the players.

More as it develops…

[Digital-Lifestyles | BBC News]

Google MP3 Player Now in Gmail

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The next time an mp3 appears in your Gmail inbox, you can listen to it (assuming you know who it’s from of course) without ever downloading the file or even launching a media player. Just click the button beside the file name and a stripped down version of Google Video Player will pop up and play the song. Don’t have a Gmail account? No problem! Just punch this into your favorite web browser: http://mail.google.com/mail/html/audio.swf?audioUrl=MP3_URL, replacing the “MP3_URL” part with (obviously) the actual URL of the file.

Several bloggers are now using Google’s mp3 wrapper in an inline frame to stream audio onto their sites. Check out a good example of this here.

[Digital Inspiration via jkOnTheRun]

Audio Stick 70MB: The Future of Digital Music?

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Alice Wang, a BA student at Central St. Martins College of Art and Design in London, has recently completed a project exploring how digital audio could change the way we value and interact with music. Her creation, the Audio Stick 70MB, may look like a USB thumb drive at a glance, but a closer look reveals an impressive design that incorporates volume controls, a track selector, and album info (artwork, liner notes, etc.). She’s even designed a tall rack that functions as a way to both display and play the sticks.

Although the purpose of the Audio Stick 70MB isn’t to replace CDs, it may not be too long before artists release full albums on similar devices. Alice says that the sticks would hold 15 tracks and could also be sold blank to bring back the good old days of making mixed tapes. Ah, the mixed tape. What better way to woo a classmate or tell someone you’re ready to take your relationship to “the next level.”

[Alice Wang]

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Green Apple AP3100 Does It All

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China’s Green Apple company recently released the latest (and some say greatest) addition to its APOD line, the AP3100. Since all the available product information is in Chinese, nailing down solid specs has been a bit tricky. What seems certain, however, is that the device sports a 3.6-inch color LCD, SD card expansion slot, and 1.3MP camera, and natively supports MP3, WMA, and FLAC; JPG, GIF, and BMP; and AVI, DivX, and XviD. To top it off, it looks like the AP3100 doubles as a Super Nintendo (known as Super Famicom in Asia) emulator that allows playback of games gleaned from the Internet!

The 4.72″ x 2.56″ x 0.67″ wonder seems to be packing a measly 512MB under its hood, but that’s nothing that can’t be overlooked with the addition of a few 4GB SD cards.

No word on price or availability yet, but it shouldn’t be too hard to find at an import shop once it hits the shelves.

[Zol | APOD]

iDo or iDont

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My background is marketing and brand management so I can really appreciate a good marketing campaign or a well managed brand. One company I truly do admire when it comes to marketing and branding is Apple. They have done an amazing job creating something that everyone wants to be a part of and wants to buy into- that is the sole purpose of marketing. The reason I chose to study marketing back in school was because of this power to change the way people think; ultimately changing their buying behavior that can be observed quantitatively in the form of sales or market share. For this I commend Apple for using the power of marketing to dominate market share in the digital audio player business.

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