Just another Archos 32/Creative Touch-2 copy. If the screen is resistive (likely) and 480 x 272 or so it'll be hard to get a foot into the android PMP door.
Archos 43 and the iPod Touch offer a decent web browsing experience with their high resolutions screens. Those screens also bring added joy looking at videos and photos. You can have a 32gb Touch for $295 and an 8gb version for $195. No player that can't seriously challenge its specs is going to make a crack in the U.S. market unless they give them away. JMHO.