It is quite refreshing to see companies realizing that not everyone wants an iPod. So I give props to Volkswagen for pairing up with LG to bring us a nice-looking MP3 player. The player will be branded with the V-dub logo and will be coated in a few of the same colors as the New Beetle.
The player is actually an FM37 [Korean Press Release | More Photos] flash-based player packing in 2GB or 4GBs worth of storage. The 2.4” screen will allow for 3 hours of MPEG4 or WMV playback. On the audio side it supports MP3, WMA, and Ogg with a playback time of 20 hours.
The player was unveiled at the Soul Motor Show but there is no word on the official release at this time.