Polaroid is most commonly known for instant film developing cameras, so even though we have seen a few products by them before, its still rather interesting to see them play in the PMP market.
The Freescape 4360 aka MPU-043315B is a 60GB WiFi enabled device with a 4.3″ 480×272 screen. WiFi will allow it to stream music and video, which puts it in line with devices such as the Archos 605. Video formats are limited to MPEG4 and WMV, and with a battery life of only 16 hours for audio and 4 for video, it might have trouble keeping up. Still, it’s nice seeing that HDD players aren’t all dead. No word yet on pricing or release date, but from Polaroid’s previous record it will most likely be sold at Target.